BDMH4103 INTRODUCTORY RELATIONSHIP MARKETING Assignment – This assignment is to increase the learners’ ability to design a set of customer-specific marketing activities to achieve the desired marketing objectives for a chosen organisation.
- Dick YC
- November 30, 2023
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- Assignment, BDMH4103 INTRODUCTORY RELATIONSHIP MARKETING
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The purpose of this assignment is to increase the learners’ ability to design a set of customer-specific marketing activities to achieve the desired marketing objectives for a chosen organisation.
Subject: BDMH4103 INTRODUCTORY RELATIONSHIP MARKETING – SEPTEMBER 2023 SEMESTER
Part 1
Objective
The purpose of this assignment is to increase the learners’ ability to design a set of customer-specific marketing activities to achieve the desired marketing objectives for a chosen organisation.
Requirements
Assume that you are a warehouse manager that strives to meet the sales demand, at the same time maintain a good inventory management. Propose a report to the management based on the following criteria:
- Inventory planning strategies
- Inventory turnover
- Recommendations to maximise retail profit in relation to inventory management
Part II
Online Class Engagement
Discuss the following topic(s) in the forum and submit proof of your participation in the online discussions:
- Which restaurant chain is the best in Customer Relationship Management (CRM)? Share your views.
- Which restaurant chain is the best in service quality? Share your views.
- Which restaurant chain is the best in corporate strategy and culture? Share your views.
- Which restaurant chain is the best in market segmentation? Share your views.
- Which restaurant chain is the best in brand equity? Share your views.
Obtain a Resolution for this Assessment. Engage Experts to Complete this Assignment on Your Behalf, Well Before the Deadline.
Answer
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